Company Background

·         Venture-backed company:  $40m raised to date ·         Game-changing technology in life science and diagnostics; technology developed into market-ready product ·         Solid intellectual property portfolio ·         World-class management team ·         Potential for impact in life science, diagnostics, and developed and developing world health

Position summary

·         The purpose of this position is to develop and implement worldwide strategic and tactical plans required for the successful growth and development of assigned product lines in the BioAnalytical market; to provide robust definition of the product portfolio through market analysis and critical input to new product development activities; define and deliver forecasting, training, support, and management of pricing and other related support activities to grow revenue and profitability while increasing market share; brand equity and customer loyalty ·         This position will regularly interact with other functions including Marketing Communications, Product Development, Sales, Operations, Business Development, and Finance and others groups or individuals as necessary in order to guide the development and support of and promote the assigned product areas ·         The person who fills this position will spend significant time directly interacting with customers and the sales organization to ensure that product line goals are achieved ·         Critical to success in this role are experience in life sciences markets, a high level of drive, commitment to execution at the highest standards, and a passion for working as part of the team that transitions this start up to its next phase of growth and maturity

Detail

Role description ·         Responsible for leading market, technology and competitor analysis, in support of product management activities.  Understanding key market dynamics, customer needs and competitive activities.  Working with executive team to assess internal capabilities, and identify product development opportunities that ensure strong competitive   ·         Responsible for product line analysis and forecasting. Working with Sales, conduct routine analysis of product trends (revenue, unit sales, won/lost customers, profitability, etc.) ·         Responsible for developing product launch plan, and coordinating launch activity.  Responsible for developing marketing programs or informational content to maximize penetration of desired market segments ·         Responsible for developing pricing and product line strategies through synthesis of above information with other market data and working with Sales, Product Development, Operations, and Business Development  ·         Responsible for helping to define, coordinate and/or provide, as appropriate,  training and sales support, technology collaboration and licensing and other activities, with Sales, Product Development, Business Development, as appropriate ·         Responsible for scoping, executing, and managing relationships with external vendors, in support of above-mentioned activities   Target experience ·         7+ years’ previous marketing and/or sale in the life sciences or pharmaceutical industries, with a proven track record of achieving sales targets and aggressive product sales growth ·         Excellent written and verbal communication and interpersonal skills ·         Demonstrated experience building and managing successful marketing organizations, including direct and indirect reports and management of business partners ·         Proven interpersonal and team skills.  Able to effectively contribute to, influence, and make decisions on cross-functional team ·         Knowledge of the key pharmaceutical, biotechnology and academic life science research centers throughout North America, Europe, and Asia ·         Outstanding organizational, planning, and process development skills ·         Strong formal presentation and negotiation skills   Education ·         Either an MBA or a Ph.D. in life sciences preferred, but not required ·         BS/BA in molecular biology or other life sciences field   Additional professional characteristics ·         Keen analytic skills and excellent judgment ·         Collegial team player, collaborative in cross-functional group settings ·         High energy level, comfortable performing critical strategic projects in conjunction with day-to-day activities; able to adapt to a rapidly-changing environment ·         Self-driven and flexible leader; able to meet deadlines and process multiple and changing priorities ·         Highest levels of integrity and honesty ·         Ability to establish credibility and be decisive ·         Willingness to travel